VP Solutions Marketing - Adtran

February 2023 - October 2023
VP, Solutions Marketing

Adtran merged with ADVA in February 2023. During this time I became the leader of the Solutions Marketing team for the combined company. My team defined messaging and campaigns for the entire Adtran product portfolio, and supported digital marketing and events. I also participated in the Adtran patent review board.

Key Accomplishments:
- Combined two existing teams and expanded
- Updated and rebranded all product collateral
- Created a new SharePoint site for sales enablement
- Provided career/professional development for team

Senior VP Solutions Marketing and CTO Edge Cloud - ADVA

January 2021  to January 2023
I became the leader of the Solutions Marketing team in January of 2021. I took over an existing marketing team while retaining the outward-facing CTO role for the Edge Cloud team. I also participated in the ADVA patent review board.

Key Accomplishments:
- Consolidated sales enabling materials into a Salesforce community for sales staff and partners
- Created and maintained collateral for a very large product portfolio
- Strengthened relationship with Intel, leading to recurring top status in Network Builders Winners’ Circle

CTO Edge Cloud - ADVA

January 2016 to December 2020
ADVA acquired Overture Networks in January 2016. ADVA placed the Ensemble family of software into a new division where I was the CTO. In that role I defined and evangelized the use of NFV and SDN to accelerate and optimize service delivery for service providers and enterprises. I met with customers and spoke at industry events. I also provided thought leadership through blogs, videos and bylined articles published by ADVA as well as industry media. I also participated in the ADVA patent review board.and corporate communications council.

Key Accomplishments:
- Driving thought leadership and customer engagement for market-leading NFV software
- Identifying IP for patents on innovations in cloud software
- Promotion of consistent use of open source software
- Driving technical engagement with partners like Intel and Dell EMC

Some ADVA awards:

- September 13, 2018: ADVA selected as finalist for Network Transformation Awards - Judges recognize pioneering cloud encryption solution and Prayson Pate’s contribution to driving NFV success

- September 2017: Ensemble named to short list for Layer123 Network Transformation Awards for Best Marketing Campaign

- September 22, 2017: Ensemble Connector Wins 2017 Telecoms World Award

- May 16, 2017: Ensemble SmartWAN Wins Light Reading Award for Most Innovative NFV Product Strategy

- January 20, 2017: ADVA Optical Networking’s Ensemble Connector Wins TMC’s NFV Product of the Year Award

​- November 8, 2016: ADVA Ensemble Wins MEF Excellence Award for Ensemble Connector

- May 25, 2016: ADVA and DartPoints win GTB Award

- May 23, 2016: ADVA Optical Networking Wins Light Reading’s Company of the Year (Public) Award

- May 11, 2016: ADVA Ensemble Connector Wins NFV Innovation of the Year Award at 5G World MENA

- May 9, 2016: ADVA wins Pipeline Innovation award for Network Technology

Chief Technology OfficeR and Co-Founder

September 2000 - January 2016
I am charged with helping Overture anticipate and lead through major industry transitions and market shifts while conveying Overture’s message to its customers and the larger industry. Most recently, I guided Overture’s own transition from a telecom hardware powerhouse to an innovation leader in orchestration solutions for software-defined carrier-class networks. I am an evangelist for network functions virtualization (NFV), helping communication service providers (CSPs) and mobile operators create virtual environments optimized for agility and profit. I speak often at industry events, post to my blog praysons-prate.blogspot.com and share NFV information, ideas and guidance through bylined articles published by industry media.   I participate regularly in standards bodies such as the MEF and IETF, and was chosen to be the co-editor of the pseudowire emulation edge-to-edge (PWE3) requirements and architecture documents (RFCs 3916 and 3985). 

Some Overture Awards:

- Nov 16, 2015: Overture wins MEF Excellence Award - Third Network Technology of the Year – CE 2.0

- Jun 2, 2015: Overture wins Runner-up in Pipeline Innovation Awards

- May 14, 2015: Overture and Masergy Win Global Telecoms Business 2015 Innovation Award

- Apr 2, 2015: Overture Ensemble Service Intelligence Honored With 2015 INTERNET TELEPHONY NFV Pioneer Award

- Mar 3, 2015: Overture Ensemble Service Intelligence wins NIA Award for Network Intelligence

- Aug 6, 2014: Overture Ensemble OSA™ Receives 2014 NFV Pioneer Award

- Feb 19, 2014: Overture 6500 Receives Internet Telephony 2014 Product of the Year Award

- Oct 22, 2013: Overture Ensemble OSA™ Receives 2013 Excellence in SDN Award

- Sep 18, 2013: Overture Honored as Stevie® Award Winner in 2013 American Business Awards

- Jan 30, 2013: Overture First to Receive MEF Carrier Ethernet 2.0

Nov 16, 2012: Fast 50: #1 Overture Networks

- Sep 18, 2012: Overture Honored with TMC INTERNET TELEPHONY Excellence Award for Optical Ethernet Mobile Backhaul

- Jun 20, 2012: Overture's Ethernet Smart Demarcation Solution Recognized for Innovation

- Oct 18, 2011: TBJ Unveils Fast 50 Award Winners

- May 24, 2011: Overture's ISG 6000 Receives 2011 NGN Leadership Award from TMC's NGN Magazine

Engineer / Manager / Director - Larscom - RTP, NC

December 1992 – August 2000
Responsible for the development of software for telecom products deployed at tier 1 service providers.  Also involved in the development of MFR standards at the  Frame Relay Forum.

Member of Scientific Staff - BNR (Nortel) - RTP, NC

June 1988 – December 1992

Developed hardware and embedded software for Nortel telecommunications peripherals.

Intern / Development Engineer - Siecor FiberLAN / FiberLAN, Inc. - RTP, NC

June 1983  – August 1986

Developed fiber optic Ethernet and Token Ring products.

VP, Solutions Marketing
Adtran · Full-timeFeb 2023 - Oct 2023